CAN-SPAM Policy

What is CAN-SPAM?

The CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography And Marketing Act) is a US federal law enacted in 2003 that sets requirements for commercial email messages. MailTantra is designed to help you comply with CAN-SPAM and similar laws worldwide.

This policy explains how MailTantra itself complies with CAN-SPAM in its own communications to you, and how we help you — as an outreach operator — comply with the law in your campaigns.

How MailTantra complies

In our own email communications to you (product updates, newsletters, alerts), MailTantra:

• —Uses accurate, non-deceptive header information. Our "From" name, domain, and Reply-To address always reflect our actual identity.
• —Uses subject lines that honestly represent the content of each email.
• —Clearly identifies all commercial messages as advertising where required.
• —Includes our physical mailing address in every marketing email: Marvonix Technologies Pvt. Ltd., #42, 3rd Floor, Koramangala 5th Block, Bangalore 560095, India.
• —Provides a clear, functional unsubscribe mechanism in every marketing email.
• —Processes opt-out requests within 10 business days — well within the 10-day requirement of CAN-SPAM.
• —Never sells, rents, or transfers unsubscribe lists to any third party.

Your obligations as an operator

When you use MailTantra to send campaigns to your prospects and leads, you are the sender of those emails under CAN-SPAM. You must ensure your campaigns comply with the law.

Required for every commercial email you send

• —Accurate headers: The From, To, and Reply-To fields must identify you (or your client) accurately.
• —Non-deceptive subject lines: Subject lines must not misrepresent the content of the email.
• —Physical address: Every commercial email must include a valid physical postal address.
• —Clear unsubscribe mechanism: A clear and conspicuous opt-out link that is easy to use must be included.
• —Honour opt-outs promptly: You must process unsubscribe requests within 10 business days and not charge any fee for unsubscribing.
• —No further sending to unsubscribers: Once someone opts out, do not send further commercial email to that address.

Platform-level safeguards

MailTantra includes built-in compliance features to help you meet your legal obligations:

• —Unsubscribe link injection: MailTantra automatically appends a compliant unsubscribe link to outbound sequences.
• —Global opt-out list: When a prospect unsubscribes, they are added to a per-workspace and optional global opt-out list, preventing future sends.
• —AI reply detection: Our AI detects opt-out language in replies ("remove me", "unsubscribe", "stop emailing") and automatically suppresses that contact.
• —Physical address field: Account settings include a required physical address field that is injected into campaign footers.
• —Bounce and complaint processing: We automatically suppress addresses that hard-bounce or generate spam complaints.

International anti-spam laws

If you send emails to recipients in other jurisdictions, additional laws may apply:

• —GDPR (European Union): Requires a lawful basis for processing email addresses and generally requires opt-in consent for marketing. MailTantra supports custom consent disclosures and data subject request workflows.
• —CASL (Canada): Requires express or implied consent before sending commercial electronic messages. Implied consent has time limits.
• —PECR (UK): UK equivalent of the EU ePrivacy Directive, applicable post-Brexit.
• —Australia Spam Act 2003: Requires consent, sender identification, and a functional unsubscribe facility.

MailTantra's compliance tools are designed to be flexible enough to support these frameworks, but you are ultimately responsible for understanding the laws applicable to your specific campaigns and recipient locations. We recommend consulting a qualified legal professional if you have questions.

Consequences of violations

Non-compliance with CAN-SPAM can result in fines of up to $51,744 per email. MailTantra takes compliance seriously and will terminate accounts that repeatedly violate anti-spam laws or that are used to send spam.

If you believe a MailTantra customer is violating anti-spam laws, please report it to abuse@mailtantra.ai. We investigate all credible reports.

Contact

For compliance questions, contact our legal team at legal@mailtantra.ai. For abuse reports, contact abuse@mailtantra.ai.